., Mutahar (2022) KEPUASANiPELANGGANiDITINJAUiDARI KUALITASiLAYANAN DAN TARIF (Studi KasusiPelanggan J&T Cabang Kartasura, Sukoharjo). KEPUASANiPELANGGANiDITINJAUiDARI KUALITASiLAYANAN DAN TARIF (Studi KasusiPelanggan J&T Cabang Kartasura, Sukoharjo).
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Abstract
The1 purpose 1 of this study1 wa1s to determdine whether there is a significant effect between1 service variables, tariffs on customer1 satisfaction at J&T Kartasura Sukoharjo branch. In addition, to find out whichs variables are the most dominant in influencing cu1stomer satisfaction at J&T Kartasura The method used is descriptive 1quantitative method. This research was conducted at J&T 1Kartasura Sukoharjo branch in September to December 2021. The sample taken in this study was 100 respondents. Sampling in this study used the Accidental 1Sampling techniquue. The1 data ussed ar1e primary1 daata and secoondary data wsith data col1lection techniques: observation, questionnaires, and literature study. The data 1anazlysis techxnique usied multiple linear regression. The results of this st1 udy indicate that the resultsxof the F test indicate that service simultaneously has a significantxeffect on customerxsatisfaction at J&T Kartasura Sukoharjo branch. The resultsxof the t-test showithat serviceopartially has ai positive and significant effecti on customer satisfaction at J&T Kartasura branch. Tariff variable has a positiveiandisignificant effect on customerisatisfaction atiJ&T Kartasura branch. Good service, tariffs can increase customer satisfaction at J&T Kartasura Sukoharjo branch.
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Management |
| Depositing User: | Admin Repository UIBS |
| Date Deposited: | 14 Dec 2022 07:01 |
| Last Modified: | 14 Dec 2022 07:01 |
| URI: | https://repository.uniba.ac.id/id/eprint/573 |
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